Brand Design Agreement

This agreement (the “Agreement”)  is between the “Client” (you) and the “Designer” (us). In consideration of the mutual agreement made herein, both parties agree as follows:

Scope of Work: We will begin the following according to the scheduled start date:

We, Keltech Designs, will design and develop a unique brand identity for your business that involves the following milestones:

1. Milestone 1 :: Brand Discovery – This milestone includes a 60-minute virtual powwow to establish and determine brand identity, brand target audience, competitor analysis, and brand strategy. During this milestone, we will focus on the industry of your business, the history of the industry, and the direct and indirect competitors of your business. We will also research your typical customers and their preferences and behaviors, and ultimately we’ll look into the logo designs that have been successful and current styles and trends that are related to the Branding PreMission Brief.

2. Milestone 2 :: Brand Design and Strategy – This milestone includes a 60-minute virtual feedback powwow after initial brand design concepts and elements are delivered. It features brainstorming and creation of brand design elements such as logo design and variations, brand typography, color palette, patterns, textures, and visual imagery. This will be based on your preferences as outlined in the Branding PreMission Brief.

3. Milestone 3 :: Brand Takeoff – This milestone includes brand composition, finalization such as last-minute revisions, and final delivery. Final file delivery includes a brand guideline in digital pdf, logo final file formats for .PNG, .JPEG, .PDF, .SVG, AI, and a transfer of full ownership rights. 

Work: We agree to produce project materials (the “Work”) at the client’s request for the fees presented on our website and the delivery of the Work by the agreed-upon delivery date. We agree we will be the sole author of the Work, which will be original work and free of plagiarism. We will work with you to review and revise the Work prior to completion.

Confidentiality: We acknowledgment that we may have access to confidential information regarding your business such as your past, present, and future products and/or services, vendors lists, creative works, marketing strategies, and other proprietary information, and all physical forms thereof, whether disclosed to us before this Agreement or afterward. Unless strict confidentiality is required by you, we will display the final Work on our website.

Compensation: You agree to pay us a 50% deposit as the agreed-upon price before services are rendered. If the scope of the Work changes, we will notify you and renegotiate the Work’s cost. You agree to pay the remaining balance after final approval is given prior to delivery of final deliverables. Once payment is received, final deliverables are issued via a shared Google Drive folder for downloading for up to 1 year. We are responsible for all federal, state, and local taxes with respect to the services performed for you.

Client Approval: Upon acceptance of the Work, you accept responsibility for any other further processes in which the Work is used. We are not responsible for errors occurring in this or projects related to this work after acceptance of the Work.

Cancellation: Both parties understand that the Client or Designer may terminate the service at any time if, for any reason, the relationship is deemed unsatisfactory by either party. Upon written or verbal cancellation, the Client is responsible for payment for all expenses incurred and any work done towards the completion of the project based on the percentage of the project completed that the Designer determines. Should the Client cancel the project following its completion, the Client agrees the fees already paid are NON-REFUNDABLE. In the event of cancellation, the Designer retains ownership of all copyrights and original work created. 

Projects are considered abandoned after 60 days of no communication and all fees paid are NON-REFUNDABLE.

Acceptance of Terms: You promise to pay for the services rendered by the Designer for the Work as agreed upon. By making payment, you agree to have read, understood, and are considered legally bonded to these terms.